how to sell your book with your book

How to turn your book into the products, programs, and promotional material you need to make sales for years to come.

Your book took years of experience and expertise to write. Make it your platform for years to come...

Your book should become years of content to use in all areas of your business.

A book is still one of the most important pieces of growing a content-based business.

So why is it that so many authors leave their books collecting literal or virtual dust? 

Why is there such a huge push of activity for the launch...only to allow the book to be left behind when you move on to the next new thing you create?

The obvious answer is this shouldn't be happening.

The most successful and well-known authors and speakers use their books as a foundation for almost everything they do - with some turning the book brand into the entirety of their business (think Chicken Soup for the Soul).  

In this training you'll understand the exact strategies that you will use to keep your book relevant, how to repurpose it to create content for years, and the varying ways your book can become everything from social media content to fully developed programs.

Why Should You Do This?

  • You're preparing to write, launch, or relaunch a book and you want to start promoting it right away.
  • You've got a book that needs to be brought back to life and given the attention it deserves in your business.
  • You're writing a chapter or even hosting a compilation book and want to understand how you can leverage your content and the other authors working with you.
  • You need to understand the bigger strategy for your brand and content creation as a whole.

What The Training Covers:

how to create campaigns using the content in your book

Understand exactly how to take the content in your book, piece by piece or chapter by chapter, to create everything you need to be able to promote and sell and bundle your book for maximum value.

how to develop and repurpose content for social media 

Use your book to develop the interactive content you need to promote and run ads on social media without the need to reinvent the wheel every time you need to make a new post.

how to create a strategy to leverage your book for years to come

Develop a strategy to repeatedly return your book to center stage in your business, turn it into a long-term brand, or update your content accordingly over months or years so your book ages gracefully and continues to sell.

Your New Friends and Trainers:

Ken Course

Ken Course is a master speaker, marketer, business consultant, bestselling author, and high-performance coach behind thousands of successful entrepreneurs.

With over 15 years of experience working with industry leading experts, he has been an acclaimed keynote speaker at over 150 events worldwide with speaking legends such as Les Brown, Mark Victor Hansen, Kris Krohn, Kevin Harrington, Forbes Riley and many others.

Ken has personally coached over 5,000 small businesses in workshop rooms, mastermind groups, and one-on-one sessions since 2007. His expertise has been key in 5 multi-million dollar program launches as well as 3 New York Times Bestselling Books. Ken is also the songwriter and producer of progressive rock project, The Silence Noise, and has released over 50 songs since 2018.

Ken's unique perspective and expertise will help you turn your unique knowledge, skills, creativity, and experience into a thriving and profitable content business.

Sara Course

Sara Course is a highly successful content marketer, live streamer, musician and social media strategist who specializes in helping entrepreneurs take their content strategy to the next level.

After personally building her own unforgettable influencer brand to a reach of over 100,000 people across social media platforms including Twitch, TikTok, Instagram, Twitter, Facebook, and more - she co-founded Now Presenting You with the goal of sharing her unique perspective and understanding of modern content and marketing strategy with up-and-coming entrepreneurs and content creators.

Just a Few of Our Featured Clients and Partners:

IF THIS IS SO GREAT, WHY ARE YOU GIVING IT to me for free? wtf???

I know that when you get results, you'll WANT to keep working with Now Presenting You in the future.

I know this works because it's the same process my teams and I have used on many different book launches and campaigns (including three New York Times Bestselling Book Campaigns).

I'm confident you'll get a ton of value out of this training and that'll help you understand exactly how we will support you, your book, and your business going forward. 

If nothing else, you'll get a solid and battle-tested strategy you can use for years to come.